Francisco is a New York based independent Creative Director working across advertising and generative AI. He brings 14 years of experience shaping global brands, working with companies including Tiffany & Co., BBH New York and Droga5 among others.

He began his career in Latin America at DDB Chile and Circus Grey Peru. His time at Grey included one of the biggest Cannes Lions wins for a Peruvian agency in the country’s history, being named one of Grey Worldwide’s Global Creative Stars as the only employee selected from LATAM and helping elevate the agency’s global creative ranking from 24th to 4th.

He later moved to the U.S., joining The Martin Agency and then McCann New York. At McCann his work helped the agency win multiple accolades and contributed to it being named Agency of the Year across several festivals, including the prestigious Penta Pencil at The One Show and the first ever Creative Brand Lion at Cannes Lions for Mastercard.

At BBH New York he led global campaigns for Samsung and launched innovation focused work that pushed the boundaries of tech and culture.

Most recently at Tiffany & Co. he helped reimagine collections like HardWear through bold storytelling rooted in the brand’s legacy.

His work has been recognized by Cannes Lions, Berlin Fashion Film Festival, The One Show, D&AD, Art Directors Club, the ANDY Awards and more.

Resume upon request.

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